Managing Editor of Discover & Learn (My Money Matter), RBC’s central knowledge hub for content.

From Contently’s “Case Story: How RBC Successfully Scaled Content Across 22 Teams”

“When Royal Bank of Canada decided to invest in content marketing, it knew that scaling at the right pace would be crucial. As one of the largest financial institutions in the world, RBC serves millions of customers, employs more than 80,000 people, and earned more than $11.5 billion in new income last year. To make sure it was set up for long-term success, the marketing team took a methodical approach when developing a content strategy.”